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Scaling a game or digital content business is more than just getting players and users—it’s about keeping them engaged, ensuring frictionless payments, and maximizing revenue without operational headaches. With hyperlocal payment complexities, compliance requirements, and shifting monetization trends, publishers face a maze of challenges that stifle growth.
This is where Coda makes sense.
We are all in on Out-of-App. We give publishers full control over monetization beyond the high fee of app stores, reducing costs, and increasing revenue, all while helping you expand global reach. Specifically, we co-drive your Out-of-App success with seamless payments, Custom Commerce D2C web stores backed by a decade of Codashop expertise, and streamlined distribution—connecting you to paying users through top local distributors worldwide.
For over a decade, we’ve helped the world’s biggest publishers—Activision, Bigo, EA, Moonton, and more—access hassle-free, high-impact out-of-app monetization in 70+ markets.
Our end-to-end growth solutions make it fast, easy, and risk-free to scale beyond app stores and into higher-margin direct-to-consumer commerce and distribution success.
Here’s how Coda can make a difference for you.
The world’s top digital content publishers trust Coda—we’ve helped them grow time and time again. With over ten years of powering the industry’s fastest-growing brands, we’ve helped build success stories with some of the biggest names in gaming and digital content. Billions in transactions have been processed, driving long-term publisher success. Growth isn’t just about today—it’s about scaling for tomorrow. With Coda, you’re backed by a decade of proven results.
Scaling fast shouldn’t mean dealing with fragmented solutions. Whether you’re looking for an advanced fully customized D2C web store solution with the latest live-ops features, or looking to expand the reach of your content through distribution via a global network of local leaders, we’ve got you covered.
Expand your reach with locally relevant payment methods. Codapay connects you to 400+ of the world’s most popular payment methods—helping you remove barriers and keep transactions seamless, wherever your customers are.
Hidden fees, unexpected downtime, and compliance risks can limit your growth. We ensure reliability with 99.99% uptime, so transactions always go through smoothly. Our pricing model is clear and predictable, allowing you to scale with confidence. Coda keeps you ahead of shifting regulations with built-in compliance and fraud protection—so you can focus on growth, without the operational complexity.
Success doesn’t come in the same shape in every market—it’s about knowing how to tailor your growth. With local expertise and marketing execution across 70+ markets and customer support in 16 languages, we bridge the gap between global ambition and local market needs. As a trusted Merchant of Record, we handle compliance, tax, and regulatory requirements—navigating regional complexities so you don’t have to.
There’s no one-size-fits-all approach to monetization, and that’s why we continuously test and refine our solutions to maximize performance. Through continuous A/B testing of payment flows and live-ops features, you’ll always benefit from optimized conversion rates.
Fully customized branding and UX ensure a seamless user experience, while optimized commerce and marketing strategies help drive engagement and retention. We don’t just plug in a solution—we fine-tune it to meet your exact needs.
Scaling shouldn’t slow you down. With one seamless integration, Coda unlocks massive new revenue streams for partners looking to grow beyond app stores. Instantly reach over 200 million paying users through established web stores and the most widely used payment options.
Compliance, payments, and fraud protection are all handled in the background, allowing you to scale. Success shouldn’t be complex. With Coda, making more doesn’t mean doing more.
Success in gaming and digital commerce is complex. Coda makes it simple. With a proven track record of driving publisher growth, global coverage paired with local expertise, and optimized, risk-free monetization solutions, we help you scale efficiently while minimizing operational burdens. This is the difference we have made and will continue to make for our partners.
Go all in on Out-of-App. Let’s grow together. Contact us.
Words by Jian Kang
Mar 06 2025
4 mins